Marketing Quiz for Upcoming Banking Exams - SBI/IBPS/Competitive Exams - 6

1. Proper pricing is needed for-
(1) Extra charges of extra services
(2) Levy of VAT
(3) Good customer services
(4) Putting burden on the customers
(5) Depositing money in bank.

2. The abbreviation ISP stands for-
(1) International Spy Project
(2) Indian Social Planning
(3) Initial Service Provider
(4) Internet Service Provider
(5) None of these

3. ESOP stand for-
(1) Efficient Service of Promises
(2) Effective System of Projects
(3) Employee Stock Option Plan
(4) Essential Security of Project
(5) Equity Stock Option Plan

4. The balance sheet of an organization gives information regarding-
(1) Result of operations for a particular Period
(2) The financial position as on a particular date
(3) The operating efficiency of a firm.
(4) Financial position during a particular period
(5) All of the above

5. The advantage of telephone interview are-
(1) Relatively low cost per interview
(2) Good for reaching important people who are inaccessible
(3) Securing Co-operation which is not always possible
(4) All of these
(5) Both 1 & 2

6. The best advertisement is-
(1) Glow sign boards
(2) On internet
(3) TV media
(4) Print media
(5) A satisfied Customer

7. Acid Test of a brand is-
(1) Brand preference
(2) Brand awareness
(3) Brand loyalty
(4) Brand equity
(5) Band acceptability

8. In banks loans and advances are considered as-
(1) Assets
(2) liabilities
(3) Resources
(4) cause of expenditure
(5) None of these

9. In the context of globalization, BPO means-
(1) British Petroleum Organization
(2) British Passport Office
(3) Business Process Outsourcing
(4) Business Process Orientation
(5) All of the above

10. Modern method of marketing include-
(1) Publicity on the net
(2) Advertisement on the net
(3) Soliciting business through e-mails
(4) Both 1 and 2
(5) All of the above

11. For effective marketing the salesmen should have which of these qualities-
(1) Creativity
(2) Team spirit
(3) Motivation
(4) Effective communication skill
(5) All of these

12. Market Research is needed for-
(1) Deciding the market area
(2) Deciding the right-product to be sold.
(3) Making proper marketing decisions
(4) Deciding right time to sell
(5) All of these

13. Which of the following statement is true-
(1) Marketing makes the company to go into loss due to higher expense
(2) Marketing is not required in profitmaking companies
(3) Marketing sharpens the mind of the employees
(4) Marketing is wastage of time.
(5) All of these

14. Marketing plan helps in-
(1) Better lead generation
(2) Better systems
(3) Better results
(4) Better customer service
(5) All of the above

15. Motivation means-
(1) Inspiring employees to perform better
(2) Better communication skills
(3) Sales coaching
(4) Market research
(5) None of these

Also Read:

• More Marketing Study Material
• Marketing Model Practice Test SET-1
• Marketing Study Material Part -1 for Bank Exams
• Marketing Study Material Part 2 for Bank Exams
• Marketing Notes for Bank Exams
• Marketing Reading Material Short Notes
• Marketing Study Material SBI PO/IBPS/Upcoming Banking Exams
• Marketing Quiz for Upcoming Banking Exams - SBI/IBPS/Competitive Exams - 4
• Marketing Quiz for Upcoming Banking Exams - SBI/IBPS/Competitive Exams - 5
• Marketing Quizzes & Reading Material

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