Marketing Quiz for Upcoming Banking Exams - SBI/IBPS/Competitive Exams - 5

1.  Marketing is successful when-

(1) Demand exceeds supply

(2) Supply exceeds demand

(3) Exports are heavy and costly

(4) Salesmen are effectively trained

(5) All the above situations

2  Innovation helps in-

(1) Designing new products              

(2) Improving marketing functions

(3) Increasing sales               

(4) New methods for increasing prospects

(5) All of the above

3. Marketing strategy means-

(1) New ideas to true more customers

(2) New methods to retain the customers

(3) New ways to contact the new customers

(4) New marketing techniques       
(5) All of the above

4. Promotion means-

(1) Additional responsibility

(2) Doing research in marketing

(3) Advertisement and publicity for marketing

(4) Going up the ladder in Government establishments

(5) All of the above

5. Diversification means-

(1) Marketing in diverse countries

(2) Marketing in diverse companies

(3) Making new, diverse products

(4) Used only for transactions with foreign countries

(5) All of the above

6. Motivation is very much required effective marketing. What other qualities are required?

(1) Confidence       
(2) Effective Communication skills

(3) Team work        
(4) Perseverance  
(5) All of the above

7.  Marketing is required in banks due to-

(1) globalization                     
(2) computerization       

(3) increase in population  
(4) government dictates

(5) None of these 

8.  Marketing is-

(1) a day-to-day function   
(2) a one-off affair

(3) a one-man show            
(4) a collective process

(5) a means to earn extra income

9.  Marketing should be resorted-

(1) only among rich persons
(2) only among the poors

(3) only in crowded areas  
(4) depends on the product

(5) depends on the banks

10.  HNI means-

(1) High Income Individual
(2) Honest Marketing Staff

(3) High Networth Individual

(4) Honest Neutral Individual           
(5) None of these

11.  Market Plan is-

(1) an action plan for day-to-day marketing

(2) effective selling steps  
(3) effective buying steps

(4) a comprehensive documents for marketing strategies

(5) All of these

12. The meaning of digital marketing is-

(1) selling digital goods       
(2) selling calculators

(3) selling through internet               
(4) All of these

(5) None of these

13. Target group means-

(1) all employees                  
(2) short-listed group

(3) all the marketing staff  
(4) sales representatives

(5) group of people likely to buy the identified product

14.  Customer service-

(1) is an integral part of marketing

(2) has no role in marketing              

(3) is required only by salesman

(4) is not required by salesman       
(5) None of these

15.  Public Relation is-

(1) part of Customer service         
(2) part of marketing

(3) part of Image Building                  
(4) All of these

(5) None of these

Answers

Q.No	ANS	Q.No	ANS	Q.No	ANS
1	4	6	5	11	4
2	1	7	1	12	3
3	5	8	4	13	5
4	3	9	4	14	1
5	3	10	3	15	4

Also Read:-

• More Marketing Study Material
• Marketing Study Material Part 2 for Bank Exams
• Marketing Notes for Bank Exams
• Marketing Reading Material Short Notes
• Marketing Study Material SBI PO/IBPS/Upcoming Banking Exams
• Marketing Quiz for Upcoming Banking Exams - SBI/IBPS/Competitive Exams - 4
• Marketing Quiz for Upcoming Banking Exams - SBI/IBPS/Competitive Exams - 5
• Marketing Quizzes & Reading Material